Let's Eat Grandma - It's not just me

One of the quirkiest music acts in recent memory has decided to go full pop, but with this movement they had sacrificed a single ounce of their eccentric personality. Recruiting a sister eccentric soul as Sophie as the producer of their new material, Rosa Walton and Jenny Hollingworth aim for pop not in its condescending nuances made for conformist masses, but in its complicated challenging structures: excess in colours, shine, noise and saturation as a critique to the fake ideal world of the mass media.

On It's Just Not Me, they go for the cute realisation that our crush also has feelings for us. Naive lyrics that almost could belong to an early Britney Spears, but with more attention to detail, the peanut bagels in the kitchen table make this fit more in the pop fantasies of Greta Gerwig's Ladybird, rather than in the portraits of Hollywood Perfection of Clueless. But the loud and edgy synths create an atmosphere that is enjoyable but yet uncanny. It's the formula used by Grimes at appropriating all possible elements of pop music at its most bubble-gum point, but taking them to extremes and arranging them in ways that throw us out of balance.

This particular track is like a collaboration between The Knife and Carly Rae Jepsen. Like The Knife, the production is complex and takes full advantage of the darkest shades of pink lazerrays, but like Jepsen, they make an ode to teenage emotion and the adrenaline jump we get from being in love, making the feelings the important part, rather than the object of our affection. It is also notable to say that the duo feels more mature and less experimental here, they got a whole new confidence that shows in their structures, their performance and their production.